Fundraising – down the back of the sofa?

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We recently helped a fundraiser stagger over the finishing line (as they put it themselves!) He’d exhausted the cash reserves of friends and family and was still exactly £43 short of their target.
We suggested he figuratively put his hand down the back of the sofa to see what he could find. An old gamer (he is getting on a bit but we mean he used to spend too much time – his admission – on his PS2)! he had about 25 PS2 games. He was astonished when we raised nearly £100 to blow through his target.
Don’t underestimate the value of your stuff – hit your target or get off to a flying start without putting your hand in your pocket.
In this case you needn’t even worry about setting up a page, just email us at info@bigfundraising.co.uk and we’ll pick up your stuff and turn it into cash for your cause.

Increase your income by 10%

When a community fundraises, it is pretty normal to identify those who are most likely to contribute. This could be because they are heavily invested emotionally, are wealthy, or have previously shown themselves to respond to a request.

But what about those who are heavy consumers of digital and other media? Or indeed just consumers (so that would be everyone then)? All of us have stuff at home that has value. You, as the fundraiser, just have to ask for it. And keep on asking. You could be on average 10% toward your target with no money changing hands…

A golf club fundraising vignette

bill murray and chevy chase

At bigfundraising we know that despite your desire to raise money, sometimes it feels like nobody feels your pain. Well, we do. The supporter who says he will bring in some old clubs to be auctioned off; the member who keeps ‘forgetting’ to visit your ‘donations’ page.

Bigfundraising was founded out of just this frustration and this tale is a true story.Well, it could have been…

Most club Captains will choose a charity to support during their period in ‘power’ even as their game goes downhill and the vagaries of office conspire to make them realise they have even less authority than they’d thought. One of the frustrating things about choosing a charity of the year for you to support is getting your members on board.

We at Bigfundraising have given this much thought and concluded that if you can get yourself off to a flying start, members will be much more likely to get behind your cause.

So, in no particular order:

1. choose your cause wisely – we’ve lost count of how many fundraising campaigns bite the dust because they just don’t resonate with donors (actually, that one does need to be first);

2. be bold but reasonable, the two aren’t mutually exclusive but there needs to be a raised eyebrow rather than a sharp intake of breath when the goal is unveiled;

3. don’t just go for cash – use Bigfundraising to get your members to bring in their unwanted DVDs, video games (get them to nick their childrens’) and those expensive hardback books clogging up their bookshelves;

4. this allows you to start fast – up to 10% of your target should come from this stuff people have lying around at home.

It takes 2 minutes to set up a bigfundraising page, and you can start getting those dusty items lying around the house turned into cash for your charity of the year.. Start here now.

Whatever happens, you still get the parking slot though, right? The Bigfundraising team