Why bigfundraising and what’s it all about?

As with many things frustration with the status quo created bigfundraising – or at least it was the motivating factor. Got stuff at home you want to get rid of? Well, your choice is pretty much to either take it down to the tip or drop it off at a local charity shop. Which might solve your desire to have a clear-out but doesn’t give you much choice.

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A lot of people do this though. Charity shops in the UK have a turnover of £750 million per year. Yep, three quarters of a billion pounds, £750,000,000.

I know, we were astonished too when we saw these figures. If you want to support the top ten or so charities that can afford to run charity shops, happy days. And if you don’t care, likewise.

But if you want to donate your stuff to an organisation not set up to receive it, not so fast. Your local church or school? Nope. The rugby club your son plays at? Nope. This is what bigfundraising is for – to help the up to 900,000 community organisations in the UK to turn their supporters’ stuff into cash.

It doesn’t matter how small or big you are, bigfundraising lets you ask supporters to donate the stuff they have at home that is not being used. It is, quite literally, useless…to them. But not to you. Build your page and promote to your supporters and we will do the rest.

The bigfundraising team.

Charity of the Year fundraising – early lessons from a large bank

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We’re yet to see the numbers but bigfundraising picked up the first Charity of the Year donations from its first corporate client yesterday. Eight crates of books, DVDs, Video Games and CDs. Surprisingly (well, to us anyway) five of those crates contained books rather than digital media.

It’s difficult to tell how people react to this sort of ask by a fundraising committee but it is possible to discern some early trends:
1. if you ask them people will bring some quite awkward items into the office;
2. make sure you have somewhere for them to leave their stuff (like a packing crate) and which are easy to move;
3. you need to keep on asking and reminding – once is not enough;
4. …nagging is the way forward.

We’re going to run this again but this time using Facebook and twitter to back-up.

We are also thinking about getting some branded and re-inforced plastic bags printed that employees can take home and which will act as a visual spur to action.

Once we have the numbers we’ll post them here.

The BFR team